Job Description - Business Unit Manager Marketing & Sales
Alternative job titles
Marketing and Sales Manager Business Manager
Marketing and Sales Director Pharma Manager
Vice President Marketing & Sales Commercial Director
Description
The Business Unit Manager develops the commercial company policy including the yearly marketing strategy. He/she is responsible for identifying potential clients and strategic partners, developing overall strategies, concepts, presentations and proposals for current clients and new business pitches. The Business Unit Manager Marketing & Sales is accountable for the marketing and sales departments, he/she reports to the General Manager.
Qualifications (Education)
This position requires a Bachelor’s or Master’s degree in Life Sciences, Business, Economics or Marketing degree, a PhD and/or MBA and extensive experience in a line management position in marketing and sales.
Competencies/ Skills
- Use initiative to improve long term business results
- Initiate marketing strategies and coordinate actions to influence the market
- Ability to discuss strategic and sensitive issues
- Understand and develop long term business vision
- Careful delegation of tasks whilst maintaining responsibility for final result
- Leadership skills including recognising the strengths and weaknesses in others as well as oneself
- Analytical expertise in understanding complex issues and their consequences
Tasks
- Define a marketing and sales (M&S) strategy and plan
- Initiate, support and ensure the implementation of the M&S plan
- Coordinate and lead the M&S department
- Maintain and develop relations with key opinion leaders and contact with other relevant agents
- Monitor and analyze sales, market trends and pricing on all products
- Coordinate and review 12 month rolling forecasts, prepare periodic, quarterly and annual reports on assigned activities as formulated by management
Back Marketing
Back Sales